About Adobe Advertising Cloud
Where programmatic meets media. All media. Adobe has the only independent ad platform that unifies and automates all media, screens, data, and creativity at scale. So the days of siloed media are finally over. Automated media buying with a demand-side platform is the must-have for businesses to move their digital advertising strategy forward. The DSP you choose can give you the advantage that you need to successfully and cost-effectively implement your strategy, accurately forecast and predict outcomes, and give your customer an experience that delights. Adobe Advertising Cloud has been consistently named a Leader in the field by Forrester. See how we can help you become a leader in yours. Visualizing an omni-channel strategy is easier when you have a unified demand-side platform. Adobe Advertising Cloud DSP is the most comprehensive, agnostic platform that gives you access to ad inventory for practically any media and provides all the tools for quality-control, measurement
Overview of Adobe Marketing Cloud Benefits
For many users, the name Adobe itself is enough to decide to purchase their Marketing suite, but it is still useful to take a look at some of the specific benefits this product has to offer. Adobe Marketing Cloud is a popular choice for its robust marketing asset management functionality, which is designed to offer efficient support to distributors of all sizes, across all devices, in any place. It can also facilitate productive team collaboration and creativity as it allows timely exchange of information and documents, including online advertising campaigns and other marketing drives.
Needless to say, Adobe Marketing Cloud revolutionized marketing data storage, since it doesn’t simply keep information in a single folder, but it makes it easily accessible to each agent at any time. As a result, the customer experience becomes much better, and there are no unnecessary delays.
What is certainly impressive about this program (and what wished farewell to many successful digital marketing platforms at the time) is AMC’s capacity to handle cross-channel marketing, combine and use data appropriately, program and draft strategies on different devices, and still keep focus on the final user while doing it. That’s true: Adobe Marketing Cloud has a variety of features to target and manage your audience, influence prime time, optimize your use of media, and combine mobile, search, campaign, and email marketing in a single platform. Odds are good that you won’t have to use any other marketing tool with AMC on board.
Finally, as Adobe products in general, Adobe Marketing Cloud has a flexible pricing scheme. The vendor calculates it on the basis of annual subscriptions, depending entirely on the size and needs of your company. Thereof, you will not be expected to pay for any feature you don’t really need.
Overview of Adobe Marketing Cloud Features
- Personalized Customer Experience
- Cross-Channel Marketing
- Mobile Marketing
- Data-Driven Marketing
- Programmatic Marketing
- Analytics
- Audience Management
- Campaign
- Experience Management
- Media Optimizer
- Profile Management
- Dynamic Tag Management
- Retail Optimization
- App-Centric Interface
- Geolocation
- Rules-Driven Execution
- Integration
How Much Does Adobe Marketing Cloud Cost?
Adobe Marketing Cloud pricing information is available only on quote basis. Please contact the company for further information.
