About Content.ad – sponsored content platform
Content.ad was the first company to offer a successful content marketing service to its online advertisers and has strong roots in direct marketing. It is one of the largest native sponsored content networks in the world that helps advertisers channelize their business costs on creative ad placements so as to realize a positive return on investments.
Content.ad is one of the largest and most trusted sources of online sales and traffic for a huge lot of advertisers and their success secret lies behind their technology and people. They deliver the highest earnings in the industry for their publishers and continuously offer them cutting edge features and tools to make the entire process of ad integration a cakewalk. They have been in the business of content marketing for about ten years now and they combine technology with their knowledge and expertise to help their publishers generate revenue through their content.
Capabilities of Content.ad for Advertisers
User-Friendly Setup Tools
Content.ad makes it easy for advertisers to set up a campaign. The native ad network provides ad and campaign tools that are easy to use. Advertisers will be able to get their marketing campaign up and running in no time.
Affordable Rates
The ad network provides various cost-per-click options that will suit any type of budget. There are cost-per-click options that start at a couple of cents. Advertisers can set their limit to ensure that they will not go over their budget.
Customized Support
A review of Content.ad’s service support showed that the company provides full support to all their clients. They make sure that the setup is done the right way, and the ads have been optimized to meet the advertisers’ preferences and needs.
Optimized Clicks
Content.ad makes sure that clicks on ads are optimized for advertisers. They have designed a filter algorithm that results to optimally engaged traffic. That means the ads will create lots of traffics with a high conversion rate.
Advanced Reporting Tools
The ad network provides advertisers with graphing and reporting options that will allow them to monitor the current campaigns. This allows advertisers to adjust the campaigns in order to optimize their investment.
Capabilities of Content.ad for Publishers
Top CPM in the Industry
Content.ad has one of the best CPMs in the industry. Publishers are able to earn a lot of money via the modern optimization algorithm. The company has a generous revenue share structure to ensure that publishers are also happy.
Flexible Ad Sizes
Content.ad has a wide range of ad styles and sizes. Their ad units are responsible so that the widget can match the website when view on any device.
Big Pool of Advertisers
Content.ad is a large ad network and that means that it has a big pool of advertisers. There’s no need to rotate several content provides for each location and device.
No Commitments and Pressures
The ad network believes that the website owner is free to do whatever one wants to do with the website. That means it doesn’t persuade the publisher from using other ad networks to monetize the site.
Content. ad Review: Pros
- Its content delivery system offers a 100% fill rate for publisher websites
- It carries high eCPMs rates and updates recommendations automatically with new content.
- It is easy to get installed, fits well on all gadgets and offers responsive and clean recommendations for its publishers.
- Offers high quality sponsored content with approved material and topics.
- It offers its publishers complete control over the ads. They are free to filter these ads based on rating and categories
- It works absolutely fine with other ad networks such as Media.net and Google AdSense.
- Publishers could customize the appearance of the widget and could use two recommendation widgets on their websites and tests them to implement the most revenue fetching one.
Content.ad Review: Cons
- Some publishers experience fewer earnings as revenue depends on ad placements, traffic and widget styles.
- Audiences could find the recommendations worthless if they are not relevant to the content.
- Content ads do not have an affiliate program.
Content.ad Payment Structure and Payout
Content.ad pays its publishers based on both cost per clicks and cost per million impressions basis, payments (Content.ad payout) are made on a Net 30 basis that is within 30 days after the last day of the billing cycle. The minimum payment threshold is $ 50. It’s automated optimization techniques help to maintain high CPM rates to enhance the revenue building potential of its publishers. Its payments are fast and reliable and are made through different payment portals such as PayPal, ACH or direct depots for US publishers, eCheck/ Global ACH for non-US publishers, Wire Transfer and Check. To transfer money via Wire Transfer, it takes a fee of 15 for US publishers and $ 20 for non-US publishers. Thus we see, Content.ad provides quite a number of payment options for publishers.
