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What is a Free Plus Shipping Offer?
A free plus shipping offer is a product you sell for $0.00, and only charge the customer for shipping costs.

You may be asking yourself: ‘Wait, how can you make any money from this business model?’

The shipping costs that you will charge will cover your product costs and a bit more than that to give you a profit.

For example, if you price your products like a normal dropshipping store then you will ask $9.95 in total for a product.

But now you have a free plus shipping offer.

free plus shipping

You will set the selling price of $0.00 and the shipping costs at $9.95!

I suggest reading my article if you want to learn how to set up the free plus shipping method on Shopify.

free plus shipping funnel

So do you see that with both options you will earn $9.95 in revenue?

As you can see, the free plus shipping model is a clever tactic which dropshipping store owners can use to add instant appeal to their products.

And let’s be honest, who doesn’t like free stuff?

critical numbers

Why Free Plus Shipping is a great way to start with Dropshipping
The free plus shipping model is a great way to run your store. It’s relatively simple to set up a free plus shipping offer, and when it’s up and running you’ll be able to select a wide variety of products to add to your store.

When you advertise you will see that you will have a lot of engagement and that a lot of people will check out your offer.

You know why?

Because they see the word “Free”

That’s why it’s such a good model to start with because it’s not difficult to get people to your site.

Yes, it might still be difficult to get them to purchase, but this will be a lot easier than selling high-ticket items.

Free Plus Shipping Examples
The most effective first upsell is offering more of the same thing like universityofguns.com do on their checkout page:

fred lam

You should also test offering the quantity upsell post-checkout instead:

zero up

If more of the same thing doesn’t make sense, then a bigger, better version of the tripwire product tends to convert well too.

So, if your tripwire is a credit card knife, cross-sell them a tactical knife like survivallife.com. Although it’s still a survival product, cross-selling a tactical flashlight would not work so well because it’s not what brought them there to start with.

 

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Shafiq Armani
I'm Shafiq Armani, an expert in selling group buying tools. With more than 10 years of experience in the digital marketing industry
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