Helium 10 Reviews: Chrome extension, cerebro, Black Box, Xray, Magnet, Pricing and Discount with Coupon code

I've reviewed a lot of tools for Amazon sellers over the past couple of years and I'm excited to finally share my experience with a software called Helium 10 and show you what it has to offer. Honestly, I put off this review just because the software had SO MANY features I really didn't know where to start with the testing and reviewing.

What is Helium 10? 

Most people who sell on Amazon have probably heard of Helium 10. However, just in case you haven’t heard the name Helium 10, and the above introduction isn’t detailed enough, this section has you covered.

One of the biggest challenges of private labeling stuff sold on Amazon is that you need to find a unique angle for it. Generally, a seller will take an existing product and find a way to make it stand out from the crowd. The seller will also need to do this without spending millions on creating a valuable brand.

Coming up with an idea of turning a product into a money machine is easier said than done. Throw 2 million sellers and counting on Amazon, and it is a bit more challenging than what most people can handle.

You also need to get what you’re selling on Amazon found by potential buyers. The key is finding a product category that isn’t saturated, but which will end up generating the most sales. That’s where Helium 10’s suite of 13 tools come in.

Helium 10 helps Amazon sellers find ideas for new stuff that can be sold, track their success via how well their keywords rank and evaluate the competition all from the convenience of its dashboard.

The Helium 10 suite of tools helps eliminate most of the guesswork associated with numerous labor-intensive work when it comes to selling stuff on Amazon.

While it is possible to sell on Amazon without using Helium 10 or similar software, but because it makes a lot of the work associated with selling easier, the assumption is that it is worth the investment…we’ll get into if it is worth it below!

Helium 10 Main Features Review

Helium 10 Black Box

This is one of the most talked about feature of Helium 10, simply because it does wonders for your business. Black box is basically a product research tool that scans over 450 million ASINs and brings the best-selling ones in front of you.

If you see, 450 million is a huge database to look into and you might think it is nearly impossible to find the best-selling products, however, they have everything in place for you. What I mean is, they have smart filter options that let you cut down the results as per your preferences. For example, you can choose by category, price, weight, monthly sales, etc.

Helium 10 Xray

Part of the Helium 10 Chrome Extension, this tool overlays information on the Amazon marketplace website to help you find product opportunities. Xray reveals crucial market data to help you make more informed decisions, saving you time and most importantly money.

When it comes to the tools we Amazon sellers use on a daily basis, the X-RAY chrome extension is definitely the most frequently used and valuable tool for doing quick market research. This tool is constantly being used to check products that I think may be potential options to sell. When you have a set of criteria that you follow for selecting a product, the X-RAY tool, as the name implies, looks into the inner workings of the market and gives you data that can be analyzed to make calculated decisions on how to move forward. The common data fields we look into to base our decisions from monthly revenue, market competitiveness, number of reviews, and number of units sold, just to name a few. X-Ray displays all of this data and more in seconds, which allows for a speedy workflow and enables you to identify 100’s of potential winners and losers a day.

Helium 10 Review Downloader

The ability of this feature is, you can look into the reviews of the products and export the ones which have constructive feedback so you can further improve the product experience. It helps to create something better than your competitors.

Helium 10 Inventory Levels

This lets you check how much inventory your competitors have in stock so you can capitalize on it for your advantage.

Helium 10 Trendster

This feature is really useful because it lets you see which products will do well on seasons/festivals so you can better plan your strategies ahead of time.

Helium 10 Profitability Calculator

We all want to know how much profit we’ll make off each product sales and this feature helps you do just that but in quick time. It calculates your profit and loss by seeing your performance analytics.

Helium 10 Magnet

Magnet is a powerful keyword research tool that we use in unison with CEREBRO to help build up our keyword master lists. Enter the keyword or phrase that you want to search and Magnet goes to work mining the Amazon data to find you the most relevant keywords to the one you searched. Magnet actually pulls its results directly from Amazon so you know the data that it’s coming up with is accurate, unlike some of the keyword research tools on the market. This app has helpful filters that streamline the whole keyword research process, which ultimately saves you time sorting through all the data.

As you can see in the screenshot below, we have searched the keyword “garlic press” and applied the filters to only find results with a minimum of 500 searches per month, that also contain the words “stainless steel”. In the results, we can see a few of the top keywords that meet the criteria that we have filters for and this will allow us to make educated adjustments to our listing, ppc campaigns, launches, etc. Keywords are vital to succeeding on Amazon, end of story!

Helium 10 Celebro

This tool is really sneaky because it reveals your competitor’s keyword strategies along with exact search volume. You can then go on to use those keywords for your product listings, knowing that these are profitable.

Helium 10 Scribbles

Creating a fully optimized listing is imperative to having it perform well against the rest of the competition and to make sure our listing is all that it can be, we use SCRIBBLES. This tool helps us build out our listings by showing us the keywords/phrases that have the highest search volume, which ultimately is what we want in our listing. The more relevant keywords that you can index for in your listing, the higher you will rank overall. As you can see in the screenshot below, our keyword list has been imported directly from FRANKENSTEIN and shows up in a color-coordinated format. The highest search volume keywords show up red which indicates they are most relevant and thus they should be used in the respective places. The red words should be added first followed the orange, green, blue, and so on. This tool automatically crosses out the words that have already been used so you know exactly what needs to be added to the listing. This tool is beyond helpful and makes creating a powerful listing easier than you think.

Helium 10 Frankenstein

This tool will come up with a plethora of keywords and turn them into separate lists so you can cherry pick them whenever you’re creating your listing. It helps eliminate the useless ones and only focuses on the ones which are bound to give you success.

Helium 10 Index Checker

Quickly find out which keywords are being tracked by Amazon and which ones are not. Use this tool to eliminate bad keywords that are keeping good keywords from not ranking, costing you sales and profit.

Once your listing is live, and you have worked the best keywords into your descriptions and details, you’ll need to see which keywords are being indexed, or registered, by Amazon. You can now find if Amazon is not indexing your product for a specific keyword you are trying to target, now you will know. If this does occur, consider working the keyword into your listing more times in a natural way.

In our example, I am checking to see if specific keywords are being indexed for the putting green, as you will see from the checkmark on the right, all of the keywords except “baseball” are being indexed, which makes sense. Instead of wondering if Amazon is registering, simply check by using Index Checker! This tool is super easy to use and is intuitive.

Helium 10 Keyword Tracker

It is always advisable to keep a check on which keywords are doing well for your listings, but doing them manually is tough and oftentimes inaccurate. Keyword Tracker cuts your headache down by identifying what’s working for you and what’s not.

Helium 10 Profits

This tool allows you to check your weekly/monthly/yearly profit percentage and identify when you’re profiting more and less.

Helium 10 Alerts

In this online world, we always aren’t all safe and secured. There are hijackers out there that might want to make changes to your listing and spoil the game for you. That’s when Alerts comes to the rescue. It watches over your listings all day and night and notifies you whenever a mysterious change has been made to your listing. This helps you sleep well at night knowing your FBA business is into safe hands.

Helium 10 Inventory Protector

We all know that running promotions are very important to your success on Amazon and it’s more likely to buy something from you. Here this tool prevents all the Amazon shoppers from using this trick to cut your traffics.

Through their simple and easy to use dashboard, you can have the option to simply control all of the maximum order quantity for your entire FBA inventory. Just find the products that you generally like to protect from the max order quantity.

No doubt, with the help of an Inventory protector, you can make sure that your inventory is safe from being oversold right during your next promotion.

Helium 10 Refund Genie

Locate your lost or damaged inventory with Refund Genie and seek reimbursement from Amazon. This tool generates a detailed report that can be shared with Amazon to recoup any losses.

This whole Amazon journey can be quite daunting when taking a step back and looking at the sheer size and influence that Amazon has. With that being said, this is a big machine that we are all working with and for most new sellers, like myself, there are aspects of this business that we just don’t understand, yet. Amazon ships millions of packages a year and in doing so, some are bound to be damaged. So whose fault is that and who ends up paying for it? In my case, I really didn’t know. Fortunately, when I started using HELIUM 10 I learned that there’s an app that will look into your account to find money that you may be entitled to. I have been refunded a few hundred dollars over the short period I have been selling and I know much larger sellers receive thousands of dollars per year.

Pros & Cons Of Helium 10

Pros of Helium 10

• Product Research
• Listing Optimisation
• Keyword Research
• Keyword Tracking
• Product Launches
• Allows Competitors Spying
• Helps in Inventory Protection
• Hijacking and Product Monitoring Alerts
• Comes with Keyword Index Checker
• Also Offers Free Plan for its users
• Comes with 13 powerful Tools for Amazon Seller

Cons of Helium 10

• Limitations are there in the starter plans
• Beginners may find the tool difficult to use 

Helium 10 Pricing and Discount with Promo, Coupon code

The price gradation in Helium 10 is formed by ranking from everyday sellers to advanced merchants. Thus, the more features and tools you expect to use by choosing this or that plan, the more expensive the access is. Overall, the software offers such plans:

Helium 10 Free Plan

That’s an ideal starter pack for those who want to test the water and check out what the software has to offer. This plan expires after 30 days of use. Also, keep in mind that the free option presupposes a restricted number of uses for certain features, as well as absence of separate tools.  

Helium 10 A La Carte Plan

Here, the prices fluctuate depending on the number of features you want to use. For example, you can add only a couple of tools to work with or all the features available and the cost will form up accordingly. Objectively speaking, A La Carte is the least profitable Helium 10 plan given its sky high prices. If you choose all the features from the box, your monthly cost will be 373 dollars , which is fairly close to elite plan that has way more features available.  

Helium 10 Platinum Plan

This plan costs 97 dollars per month. It’s a perfect variant for everyday sellers with entry-level solutions package. The Platinum plan also has certain limitations for users. These include 150 uses of index checker, up to 2,500 keywords, up to 300 Amazon Standard Identification Numbers, and 5,000 emails each month. If you opt for this package, consider that four features are absent there. 

Helium 10 Diamond Plan

The Diamond Plan is analogous to the Platinum one, only it costs 197 dollars per month. On top of that, the number of inaccessible tools is reduced to three. As for the available features, you can use this plan for 300 uses of index checker, up to 5,000 keywords, up to 600 ASINs, and 15, 000 emails. The rest of the tools are available without limits. 

Helium 10 Elite Plan

This one is designed for advanced sellers who want to get all advantages not only from tools but also from in-person workshops and top-notch trainings. By signing up to this plan, you spend 397 dollars per month on Helium 10 and get unlimited access to all tools and features. Some exceptions include 500 uses of index checker, up to 5,000 keywords, up to 1,000 ASINs, and 50,000 emails.    

You can also pay annually, but only for Platinum and Diamond plans. For other packages, the price remains the same. Below you can see a detailed comparison of each plan for Helium 10.

Let see reviews from member who used helium 10

• I am a new seller and I found helium 10 to be useful in my first introductory offer month. Now, I am wondering if equally good options are out there for cheaper than $97/mo. The business is in a loss and I need to cut costs without compromising on quality of listings.
• I find the three most valuable tools with helium 10 are keyword tracker, cerebro reverse Asin lookup and index checker. To me it’s worth it to have all of these on one tool that works well rather than shopping around for others that may be a bit cheaper but don’t do all 3. They also have the new feature that tracks profits and sales, that’s really useful as well to give you a more clear view on how your business is doing.
• Helium 10 has some handy features but many of the most useful ones can be replicated by learning how to use Excel and/or Microsoft Word at a beginner-intermediate level. A year of Office costs about as much as a month of H10 and is quite useful for other Amazon seller business related stuff.
• Helium 10 and the "Cerebro" tool has free Reverse ASIN searches. 2 Per day, every day, forever. So to be clear, you never need to buy any credits, and as a free user, you get 60 searches per month. Helium 10 comes with a dozen other tools, half of which are free to use without a paid plan. Helium 10 also has a Chrome plugin at http://www.helium10.com/extension - also free, that allows you to match up reviewers to your orders, does revenue calculations, checks competitors stock levels has incredibly accurate trends graphs for BSR and price, and a lot more, with new features being added weekly.
• I looked into Helium 10! I may wait on that one until I start making some money. Its on my list though! Im glad to hear that $2000 will at least get me started, im very excited to start this journey. Do you recommend having the warehouse that creates the product do the labeling? Or since I am just starting, do it myself? If so, is there a company that sells the labels you need for FBA? That is probably what I will do. Do I just choose any name for the product that is not taken already?
• You can also use Helium 10 Cerebro to find the search volume for all related keywords. Jungle Scout does not update their database for sales rank pulls on a regular basis... therefore the monthly sales figured are not as accurate as viral launch or helium 10 (which updates their databases frequently).

Conclusion

That was my review of Helium 10. It is a great tool that is tailored for sellers to succeed on Amazon. There are very few tools like this one that provides a huge catalog of features. And for the price, it is not less than a steal. I hope you found this article helpful. Thanks for reading!