Native Ad Buzz Overview
Native advertising is the use of paid ads that match the look, feel and function of the media format in which they appear.
Native ads are often found in social media feeds, search engines, or as recommended content on a web page. Unlike display ads or banner ads, native ads don’t really look like ads. They look like similar to the editorial layout of the page. The main feature to native advertising is that it is non-disruptive, as it exposes the reader to advertising content without grabbing too much-unwanted attention.
Because the purpose of native advertising is to blend into the form and function of the content around it, it can be difficult to spot. Here is an example of native advertising in the search Engine:
Native ads have two primary goals:
- Positioning a brand image in the consumer’s mind.
- Driving consumers to take a particular action as in the case of the search engine ads above.
Why should you use Native Ads Spy Tool?
The native ad spy tools searches the Internet and find native ad units on websites, indexes them, and allows the user to search and sort through them. They also put index to the landing pages the native ad units are linked to.
Native Ads Spy Tools are weapons for marketers to track their competitor’s strategy and spend or to simply monitor trends in ad space of competitors. The marketers can gather important lessons by analyzing campaigns that are already successful.
Publishers can use such tools for the same purpose. In addition, publishers can find new premium advertisers and see expenditure shifts in the market place. While many tools also track display, they spy on native ad units enabling users to benefit from their competitors’ information.
The information gathered can help improve programmatic native ROI by uncovering competitor’s strategies, finding top converting landing pages and discovering high-performing placements and publishers.
There’s another category of vendor represented that gives visibility and attribution within the mobile app environment. Mobile apps are notorious for not correctly reporting analytics. This category checks this problem and allows marketers to accurately see the performance of their in-app native advertising.
Native Ad Buzz Benefits
- LAUNCH SUCCESSFULLY: Launch with a bang by using the products, ad text, images and strategies that are working online right now.
- NAB MASTERMIND FORUM: Share and learn from other successful internet marketers in the NAB member’s only mastermind forum.
- DISCOVER WHAT’S HOT RIGHT NOW: Condense hundreds of hours of tiresome research and analysis to a few easy minutes.
- SAVE FAVOURITE ADS: Create a library of favorite ads and campaigns to quickly reference them later.
- SPY ON COMPETITORS: Filter ads by advertiser to follow what the competitors are up to and stay 5 steps ahead.
- AVOID COSTLY MISTAKES: Other marketers have paid to experiment and find out what works. See what they learned and avoid their mistakes.
- UNCOVER TOP BUSINESS MODELS: Uncover converting funnels, ads and landing pages and discover where they are published and by which ad network.
- MOBILE AND DESKTOP ADS: Filter by 5 device types, including IOS tablet, IOS phone, android tablet, android phone, and desktop.
Native Ad Buzz Features
The tool allows users to search by a wide range of options including:
- Ad Keyword
- Landing Page
- Advertiser URL
- Publisher
- Redirects
- Date Range
- Times Seen
- Ad Run
- Language
- Country
- Device
- Network
It also has the following search aids:
- BRAND ADVERTISERS: Learn how big brands have embraced native advertising and utilize their techniques to generate awesome campaigns.
- CONTENT CREATORS: Discover an unlimited supply of content ideas and identify which are working right now in Native Advertising arbitrage
- DIRECT SALES MARKETERS: Uncover the techniques employed by direct sales B2B and B2C marketers utilizing content based marketing to explode their revenues
- AFFILIATE MARKETERS: Learn the secrets of top affiliates, worldwide, who are using native advertising to generate massive traffic and sales
Native Ad Buzz Pricing
They have 3 packs for users to choose from. Below is a comparative chart covering their costs and features covered:
Standard Pack | Pro Pack (Most Popular) | Pro Annual Pack
|
$47 | $97 | $575 |
7 DAY TRIAL $7 | 7 DAY TRIAL $7 | 7 DAY TRIAL $7 |
MONTHLY BILLING | MONTHLY BILLING | 6 MONTHS FREE |
BASIC SEARCH | ADVANCED SEARCH | ADVANCED SEARCH |
2 AD NETWORKS (TABOOLA + OUTBRAIN) | 10 NETWORKS (TABOOLA, OUTBRAIN + 8 MORE | 10 NETWORKS (TABOOLA, OUTBRAIN + 8 MORE) |
DESKTOP ADS ONLY | DESKTOP AND MOBILE ADS | DESKTOP AND MOBILE ADS |
1 MONTH DATA | ALL DATA | ALL DATA |
2 COUNTRIES (UK, USA) | 12 COUNTRIES (UK, USA +10 MORE) | 12 COUNTRIES (UK, USA +10 MORE) |
CHAT SUPPORT | LIVE CHAT SUPPORT | LIVE CHAT SUPPORT |
FAVOURITES LIBRARY | FAVOURITES LIBRARY | FAVOURITES LIBRARY |
Roundup
Native ads are certainly gaining popularity among advertisers, marketers, and affiliates. We all are looking at a future where native ads are going to become the more preferred choice of advertisement. Currently, there are just a handful of advertisers who are opting for native advertisement. As the number grows, the utility of the native ads spying tools will continue to escalate.
Native ad buzz helps marketers reverse engineer their competitor’s success and make high ROI. The tool spies 10 native ad networks across 12 countries. With more than 47,000 advertisers, users can be sure to connect with the right advertisers. Feel free to get started as low as $7 for the first seven days and then choose the right plan based on the business requirements.