What is Optmyzr?
Optmyzr is the ultimate time saving tool for PPC professionals interested to handle Bing Ads and AdWords from a friendly and easy-to-use-platform. The software’s well-known one click optimization suggest many ideas on how to improve the quality of your accounts, either by adding or eliminating keywords, changing bids, adjusting placement on display networks like Google Shopping, and many similar operations that can make your campaigns lucrative and profitable.
How does Optmyzr work? It assembles raw AdWords and Bing Ads information into comprehensive visualizations, so that account managers can follow highlights and trends and guide their optimization strategies. Robust automation is enabled with enhanced AdWords scripts, which means that the graphical UI is suitable even for non-programmers who have never updated an AdWords script code.
Finally, there is an advanced report builder where you can design beautiful and accurate reports, or personalize the dashboard you share with clients and stakeholders.
Optmyzr Benefits
Most PPC management tools on the market focus exclusively on handling cross-platform campaigns, but there are rarely such that automate optimization the way Optmyzr does. It turns manual account management jobs into quick visualizations and reports which save time, and let the account manager concentrate on strategic initiatives rather than administrative tasks. Basically, it offers all PPC functionality for agencies and advertisers to skip wasting valuable time on repetitive and tedious jobs.
Optmyzr’s tools are designed both for beginners and PPC experts. With a small input by your site, it will automate optimization, and manage product listing advertisements more effectively than you could do it on your own. What is more, it ensures automatic PPC reports, and notifications and alerts for the Bing Ads, AdWords and Google Analytics.
Basically, Optmyzr turns into reality the concept of one click optimization, allowing you to improve overall performance of PPC accounts as the initial point of your methodology. The PPC reporting keeps a track of the PPC account performance, and makes sure you receive prompt notification while your accounts need more attention. The enhanced script for AdWords ensures automation without writing even a single line of code.
Optmyzr Features
One-Click Optimizations
The huge brag coming from the Optmyzr showcasing group is that it offers "a single tick advancements." indeed, the organization really reserved that expression. As per the site, you can "use Optmyzr to work on the presentation of PPC accounts with a single tick." The organization guarantees advancements in minutes, not hours. How can it do that? First of all, it mechanizes information analytics so you don't need to pore over accounting pages searching for key information focuses. The tool additionally proposes ideas for watchwords. That may appear to be predictable in light of the fact that a lot of different tools offer watchword ideas. However, there's a distinction with Optmyzr. Two of the organization's originators worked for Google AdWords. So they know the sorts of watchwords that lead to progress. They've joined their experience into the Optmyzr calculation. Past that, the tool likewise suggests catchphrases dependent on execution and semantic examinations. It will even exhort you about adverse catchphrases. Furthermore, Optmyzr will distinguish and resolve issues encompassing copy catchphrases.
Enhanced Scripts
Optmyzr likewise offers a truly cool element called Upgraded Scripts. Basically, Improved Scripts offer advertising computerization. In any case, you don't need to realize how to compose code to utilize them. You should simply reorder some produced code into your record. Then, at that point, you can refresh your settings utilizing the apparatus' UI. Optmyzr creates scripts in AdWords Scripts, an expansion of Google Apps Scripts.
As indicated by the site, Google Apps Scripts are "coordinated with other Google administrations like Gmail, Docs, Bookkeeping pages, Schedule, Investigation, and surprisingly the Forecast Programming interface, making it conceivable to build exceptionally progressed work processes with only a couple of lines of code." The pre-constructed scripts work in individual records just as MCC accounts. You can even duplicate settings for scripts between accounts. Optmyzr likewise consequently refreshes its scripts. You don't need to stress over "keeping up" with the most recent changes. What, explicitly, would you be able to do with the scripts? A ton:
- Internet business robotization – Show promotions for items that are available. Likewise, update costs and apply limits.
- Record creation – Make a totally different record from a bookkeeping page. Save time in case you're running a PPC supervisory crew with different customers.
- Bid change – Upgrade offering for versatile promotions. Change offers on an hourly or regular routine. Scripts empower you to do things that you can't do on the Google Promotions interface.
- Spending the executives – Stay inside your financial plan with adaptable spending settings. Interruption promotions, advertisement gatherings, watchwords, or missions when a spending edge is reached.
- Harm control – Interruption promotions when their individual presentation pages are broken.
- Robotized reports – Assemble granular information by gathering hourly details. Total information to discover what's working and so forth.
Shopping Ads
How might you want to work on the method involved with making shopping promotions? Provided that this is true, then, at that point, you'll love Optmyzr. The apparatus upholds shopping advertisements for both Google and Bing. Optmyzr offers a shopping effort manufacturer. It empowers you to structure the chain of importance of your mission with the goal that you can gather related items together. Indeed, the apparatus will even auto-make item bunches dependent on the properties in your dealer feed. From that point, you can utilize Optmyzr to make a promotion bunch for a solitary item bunch. Then again, you can make separate promotion bunches dependent on different characteristics. The instrument likewise gives a shopping effort boost that will forestall your item gatherings and promotion bunches from escaping sync with your information feed.
Optmyzr will even add and eliminate item bunches when you update the feed. Moreover, the instrument will show you all biddable components on a solitary page. Utilize a channel to discover the components you're searching for and make bid changes.
Bid Management
Optmyzr gives you full control of the offering system with the goal that you can get the most value for your money. First of all, you can utilize the instrument to computerize offers. Apply rationale and decides to your missions that you'd ordinarily need to do physically. You can plan bid changes on an hourly, every day, week after week, or month to month premise. Then again, you can robotize offers dependent on track position, return on promotion spend (ROAS), or target cost per activity (CPA). Optmyzr even empowers you to utilize disconnected information to advance your offers. In case you're deficient with regards to information, the apparatus will total data from crusades like yours so you can offer more astute. Bid the executives is one of the most muddled parts of PPC. It's likewise normal one of the most tedious. In case you're attempting to create a positive return for money invested with your web-based advertisement crusades, you may require a device to enhance your offering. Optmyzr is a decent spot to begin.
Campaign Automator
Mission Automator experiences its name. It's Optmyzr's independent device that empowers you to make and refresh crusades from your information. There are a few advantages of robotized crusades:
- Make crusades all the more rapidly – All you need to is indicate a format and the device will make an entire mission for your sake.
- Make mass updates – When you update your format, all missions dependent on that layout are refreshed too.
- Create numerous layouts – You can make formats dependent on item ascribes, special status, condition, classification, and the sky is the limit from there.
- Robotize promoting – Let Optmyzr do the truly difficult work for you with regards to stopping efforts dependent on stock level or different measures.
- Offer designated advancements – You may offer an advancement to individuals in a single locale however not in another. Optmyzr will guarantee that main the ideal individuals see your limited proposition.
- Incorporate with the standards motor – In the event that you'd prefer to run brilliant missions with computerized offering, you can do that with the Mission Automator.
- Optmyzr offers an instinctive UI so that it's not difficult to make robotized crusades. You should simply make a layout, share your information, and let the apparatus wrap up. The following are a couple of industry-explicit Mission Automator use cases:
- Travel – Show promotions at the most minimal cost city combines or relying upon what sort of lodging is accessible. You can likewise set measures for vehicle rentals, travels, and visits.
- Home Administrations – Show district explicit advancements. Respite crusades when your work groups are completely reserved.
- Vehicle Deals – Just promote in-stock vehicles. Show the quantity of vehicles you have available for a particular make and model.
Data Insights
Optmyzr offers experiences, not simply information. That implies it does the math for you so you can settle on educated choices about your PPC crusades. You will not need to go through hours taking a gander at accounting pages. All things being equal, Optmyzr will total information from an assortment of sources, break down it with computerized reasoning (man-made intelligence), and offer the main discoveries with you. What's more, you can in any case trade those discoveries to an accounting page, assuming you need to do as such. Optmyzr likewise empowers you to dive further into your numbers to discover significant experiences dependent on market sections. Utilize that information to improve designated crusades that will give you a far and away superior profit from speculation (return for capital invested).
PPC Reporting
No advanced advertising instrument is finished without announcing. Luckily, Optmyzr empowers you to screen the presentation of your PPC accounts so you can rapidly roll out any essential improvements. First off, you can see your information in a wide range of ways, including:
- Word mists
- Geo heatmaps
- Hour-of-week execution
- Quality Score computations
- And then some…
Obviously, you can likewise see your information as a diagram or outline. In case you're a "numbers individual," Optmyzr will show additionally show you the information in a table. It will seem to be like an accounting page.
How might you want to plan your reports? You can do that with Optmyzr. Simply indicate whether you need the reports to run every day, week after week, or month to month. On the off chance that you'd prefer not to make a report without any preparation, the apparatus offers formats that you can use to begin. Obviously, you can change those formats to suit your own motivations also. Is it true that you are running an office? Assuming this is the case, you'll be glad to discover that Optmyzr produces white mark reports. That implies you can add your own organization logo to them. In case you're dealing with different records, Optmyzr permits you to see all record measurements on a solitary dashboard. View quarter-over-quarter or year-over-year correlation information. The instrument likewise gives you wellbeing admonitions. In the event that a record needs quick consideration, you'll see a red marker. Optmyzr will likewise send admonitions by means of email when there's an issue recognized with a record. For instance, if the quantity of snaps or impressions for a mission is surprisingly high or low, you ought to expect an email making you aware of that reality.
Other Features
- AdWords quality score tracker
- One click optimization
- A/B testing
- Custom AdWords report designer
- Geo heatmap
- Search terms word cloud
- Hour of week analysis
- Optimization history
- Optimization dashboard
- Google Analytics reporting
- Landing page analysis
- Performance comparison
- Shopping campaign bidder
- Shopping campaign splitter
What are Optmyzr's pros? (3 Pros)
- Optmyzr is easy to use and learn.
- Customizable enough for the customer.
- Optmyzr has good customer support that responds to customer queries.
What are Optmyzr's cons? (2 cons)
- Optmyzr is expensive to buy and use.
- Lacks flexibility.
How Much Does Optmyzr Cost?
Overall, Optmyzr offers 4 payment plans, including quote-based enterprise pricing for larger businesses and corporations. A free trial is also available.
Here are the details:
Lite – $116/month
- One click optimization
- Data insight tools
- Report designer
- Quality score tracker
- Bing tools
- Training session – 1 group session
- Support – email
- Accounts linked to Optymzr – 10
- Spend per month – up to $100K
- Number of users – 1
- Scheduled reports – 10
- Add on limits – Add extra users, accounts, or spend to any plan. Details on settings page in your account
Regular – $224/month
- One click optimizations
- Data insight tools
- Report designer
- Quality score tracker
- Bing tools
- AdWords scripts
- Shopping campaign tools
- Google Analytics reporting
- Training session – 1 personal session
- Support – email
- Accounts linked to Optymzr – 50
- Spend per month – up to $500K
- Number of users – 5
- Scheduled reports – 50
- Add on limits – Add extra users, accounts, or spend to any plan. Details on settings page in your account
Pro – $449/month
- One click optimizations
- Data insight tools
- Report designer
- Quality score tracker
- Bing tools
- AdWords scripts
- Shopping campaign tools
- Google Analytics reporting
- Advanced reporting features
- Pro dashboard
- Bid rule engine (BETA)
- Custom domain for reports – generic reporting domain
- Training session – 2 personal sessions
- Support – email
- Accounts linked to Optymzr – 100
- Spend per month – up to $1M
- Number of users – 10
- Scheduled reports – unlimited
- Add on limits – Add extra users, accounts, or spend to any plan. Details on settings page in your account
Enterprise – by quote
- One click optimizations
- Data insight tools
- Report designer
- Quality score tracker
- Bing tools
- AdWords scripts
- Shopping campaign tools
- Google Analytics reporting
- Advanced reporting features
- Pro dashboard
- Bid rule engine (BETA)
- User access levels
- Custom domain for reports – your domain
- Training session – custom
- Support – account manager
- Accounts linked to Optymzr – custom
- Spend per month – custom
- Number of users – custom
- Scheduled reports – unlimited
- Add on limits – Add extra users, accounts, or spend to any plan. Details on settings page in your account
Conclusion
In case you're not kidding about internet searcher showcasing, you ought to consider adding Optmyzr to your toolset. It will very likely assist you with setting aside time and cash. Go ahead and attempt it before you get it. In the same way as other advanced showcasing devices, Optmyzr permits you to pursue a free time for testing. On the off chance that you like what you see, join up with the assistance on a month-to-month premise.
