What is OrderMetrics?
Offering accurate profit analyses for ecommerce companies, Order Metrics provides a profit-management tool capable of improving order profitability, optimizing ad spending, and maximizing shipping performance. Whether or not they possess any technical knowledge, growing ecommerce merchants can use Order Metrics to obtain accurate data, monitor profit for each order, automate analysis through its integrations, and add financials from multiple storefronts to a single dashboard. The company pulls cost and order data from advertising, analytics, order, and shipping integrations, such as Facebook Ads, Google Analytics, Shopify, eBay, and ShipStation.
Order Metrics was founded in 2016 by former ecommerce professionals who were dissatisfied with the current market tools and their inability to track advertising spending and shipping costs when calculating profitability. As a result, the bootstrapped software company was formed with the goal to help ecommerce companies maximize their profits. Headquartered in San Francisco, California, Order Metrics provides more than 2,000 online stores with "the ultimate tool for ecommerce," offering both a basic plan and pro-pricing based on each client's average monthly revenue.
As an employer, Order Metrics offers the option to work from home or from its office in San Francisco, as well as opportunities "to grow into a more flexible role." Team members wear many hats, and the company looks for applicants with strong problem-solving skills. Flexible Order Metrics jobs posted in the past include freelance, mostly remote jobs with full-time, flexible schedules.
Order Metrics Feature
OrderMetrics Automatic, Per-Order Analytics
Look at your per-order net profit after all costs are considered including shipping, ad spend, transaction fees, discounts, refunds and more. We combine everything in one place - no spreadsheets.
OrderMetrics True Profit & LTV In Real Time
No more living with 5 different analytics tools and still not knowing how much profit you make each day. Get daily profit alerts to stay on top of your business.
OrderMetrics Run Profitable Ads
We combine store profit data with ad-level data from all your marketing channels. Now you can see which campaigns are profitable and have the highest LTV:CAC ratio after all costs (including shipping, refunds and COGS).
OrderMetrics Multi-channel currency conversion
Storefronts and Ad accounts in different currencies? No problem. OrderMetrics combines data from all sales & advertising channels into a single dashboard. We automatically convert account currencies to a single currency of your choice & track fluctuations daily.
OrderMetrics Keep track of your key metrics on the go
Download our mobile app and monitor your profit and marketing performance from anywhere.
Benefit of OrderMetrics
OrderMetrics Accurate advertising data
OrderMetrics pulls in your Facebook Advertising and Google Adwords data in real time to see how your ad spend affects profitability. Using multiple Facebook ad accounts for individual or multiple storefronts? No problem, OrderMetrics handles that.
Additionally, OrderMetrics allows you to filter Facebook Ad and Google Adwords spend by Campaign, Ad Set, and even specific ads. You can use this filter in combination with our product filtering system to see exactly how much profit you are making from product focused Facebook Ad campaigns. Watch this video for more information.
OrderMetrics Accurate product cost (COGS) data
OrderMetrics offers various tools to quickly enter COGS for each product or variant. You can enter this data right into our dashboard, estimate COGS as a % of each product’s sale price, or upload cost data by SKU/product name via a spreadsheet. Watch how to enter product costs.
Do you fulfill orders via AliExpress? If so, we have great news! We offer an integration to automatically pull product and shipping costs from AliExpress, match these costs with your WooCommerce orders, and import them right into OrderMetrics for analysis. This integration also tracks pricing changes from your suppliers. Watch how our AliExpress integration works.
OrderMetrics Accurate shipping data
OrderMetrics is the only WooCommerce analytics app that reports back your real shipping costs (not estimates or shipping amount charged) and combines them with your cost of goods and order data to analyze profit. Currently we support the following shipping sources for pulling in shipping costs in real time: Shipstation, Shipping Easy, Shippo, Shipwire, and AliExpress.
Use a 3PL fulfillment warehouse or print labels directly from Fedex, UPS, DHL or other shipping providers? No problem, quickly copy and paste shipping costs for thousands of orders at a time using our easy to use tool that acts like a spreadsheet. This tool then automatically matches up each pasted shipping cost to their respective order.
OrderMetrics Accurate transaction fees
OrderMetrics pulls in all of your payment gateways and allows you to edit transaction fees for each one. These fees are then applied to each order to calculate profitability at the most detailed level. Read why transaction fees are important to consider in your cost analysis.
OrderMetrics Accurate custom costs
Add Custom Costs such as influencer marketing spend, app/software fees, Payroll, and more! One time and recurring costs supported. See how these costs affect your bottom line.
OrderMetrics Pricing and Discount with Promo, Coupon code
- 14-day free trial
- Starting Price:$19.95/month
- Profit calculation and analytics
- Add costs: COGS, ad spend, shipping, transaction, custom costs
- Facebook, Google integration
- Mobile app
