Overview
This is another highly specialized tool, but it looks at something hardly any other CI service does.
Owletter is an email competitor research tool, giving you a deep-dive of info on what offers your competitors are running, when their sales are running, how they announce net products, and even what subject lines they’re using to boost email open rates.
Owletter is a free tool with an easy-to-use dashboard to track and store your competitor’s newsletters. This email marketing tool allows you to compare newsletters and screenshots to see how your competitors are marketing their product, what copy they are using, and how their newsletters compare to your own. After you’re done researching you can convert those findings into a downloadable document to share with your team. Did I mention it was free?
This can tell you a lot about what your audience wants to see and what they respond to.
Why this tool made our list: With Owletter, you can gain detailed insight into what’s working in your competitors’ email campaigns and what strategies they’re currently using.
Features
- Learn about your competition’s strategy
Owletter allows you to see what your competition is doing with their email campaign. You can see when they send emails, how often they send them, and how they’re driving success with their campaign.
- Analyze your competition’s performance
When you use Owletter, you can analyze your competition’s performance and see how they drive results over time. You can spot trends and find opportunities for your business to send emails and perform better than your competition.
- Keep a record of your competition’s emails
You don’t need to rely on sifting through your inbox to find valuable emails for reference. With Owletter, you can capture and store emails forever on their server. Your team can access these emails at any time too.
If you’re looking for competitor analysis tools that will monitor your competition’s email campaigns, Owletter is one of your options. This tool enables you to learn about your competition’s email marketing campaigns so you can create better emails and better digital marketing results.
Cost
$19-$79 per month