What is PushOwl?
Recover sales with automated abandoned cart recovery One of the biggest problems faced by merchants is dealing with numerous abandoned carts, which translates to a huge amount lost in potential revenue every year! PushOwl’s abandoned cart reminders let you customize a sequence of 3 automated push notifications, to recover your orders and win back this lost revenue! A modern medium for a modern world Push notifications are a new marketing channel. Since it is an under-utilized medium, your brand can stand out by keeping subscribers engaged across more channels. Push notifications will provide a boost to your social media and email marketing efforts - and finally take care of cart abandonment! Your visitors will love it! Opting in for push notifications needs just 1 click, making it easy for your visitors to subscribe and easy for you to get more subscribers. You are also able to target both desktop and mobile (Android) visitors by sending them push notifications even after they have left your store. Web push is great for retargeting.
PushOwl Review: Highlights include
- Abandoned cart reminders (Order recovery)
- Price drop push
- Back in stock push
- Shipping push notifications
- Welcome push notifications
- Flash sales
PushOwl Review: Product Features
Flash Updates – Push Notifications really excel when a business needs to send a Flash Update such as “Daily Deals”, “Weekend offers”, “Stock Clearance Sales”, “New Blog Post Update”. Since Push Notifications get delivered instantly with high priority they have much higher conversion compared to email updates.
Targeting – Delivering the right message to the right user at the right time will result in making conversions better, irrespective of the channel. MailChimp can be used for emails, which provides targeting by allowing them to add users to a different list. Similarly for Push Notifications, you can use PushOwl, which provides targeting capabilities like Country, Active or Inactive subscribers, Interest, Device, etc.
Product Updates – If you have a blog which publishes quality content almost regularly or an e-commerce store which continuously updates product portfolio, you should switch to push notifications for frequent updates using targeting, and send email updates sometimes like once or twice a month. This technique drives higher conversion rates effectively.
REAL-TIME ANALYSIS – It is pretty easy to fetch the report from the software about the conversion, engagement, increase of subscriber demography. It tracks down the effect of your subscriber from every single message sent with the proper report. It is really easy to understand the picture of what impact does the messages are having over your subscriber.
Conversion Tracking – Uses its inbuilt algorithm to evaluate the exacts analysis of engagements in your page and helps to formulate leads. Helps you to acknowledge the fact where the major audience strength is avail.
INTERACTIVE NOTIFICATION – It has this feature which helps to generate leads according to your subscribers’ device information and formulate user interactive custom based texts/web/pop-ups at a single go for a particular segment of the community of your subscribers.
SEGMENTATION – if you got a particular kind of audience at a certain area only, it allows to segment the text message and provide a particular content for that area only. it offers you to create an advanced segmentation of your notification based on your location, event, device information. Thus it offers you to focus on a particular audience as well.
Automated Notifications – In case you have daily/weekly events, then this function helps you to set out a notification whenever the event is triggered. Thus it automatically pushes the notification worldwide to its subscribers and let them know about the particular event. Thus it won’t be hectic to update continuously.
SCALABILITY – if you are dealing with large crowd worldwide, it’s not an issue. This product every possible geographical area to deal for your business. It has a wide coverage area and can send web/email/text all over in a single click.
PushOwl Pricing Plans
PushOwl Review: Pros
- Company is really proactive about its updates regarding new features.
- It really helps you to increase your revenue along with providing you with new marketing solutions.
- It’s simple and really easy to use.
- Setup time is very less.
- Interface and dashboards are interactive.
- Great customer support.
PushOwl Review: Cons
- There might be a chance that user data might lack in some ways after analysis.
- For e-commerce businesses, it is difficult to reach your potential customers and subscribers.