What is Rank Ranger?
Rank Ranger is the SEO and marketing software as a service (SaaS) platform designed for agencies, and affordable to any size digital marketing firm or in-house professional. Rank Ranger's comprehensive online marketing platform tracks and monitors organic, local, mobile, app and video rank on hundreds of search engines, validates and monitors backlink data, and includes integration of marketing metrics from a wide variety of third party software and services. Fully personalized 100% white label reporting options include a brandable drag-and-drop web marketing dashboard that can be customized to match any site's design, as well as single sign-on client dashboards, use of custom URLs, and automated scheduling of branded PDF reports.
Features
1 – Rank Tracker
Rank Ranger’s rank tracker and SEO Analysis Platform is an all-round tracking tool that does a great rank checking job. This tool tracks the top 500 results on top search engines and top 100 on all search engines, and makes the report available on screen in the account, on screen in a branded portal that can be shared with customers or co-workers, by e-mail or export from within the account.
Amazingly, there are a variety of different types of tracking with Rank Ranger, including:
- Local Rank Tracking that let me track Google maps results by themselves or along with organic results for local search terms.
- Competitor Rank Tracking (being an Seo competitor rank tracker) that provided me with critical intelligence about competitors’ SEO activities by monitoring competitor rankings for my keywords.
- Track from specific Location let me enter custom location options so I could refine results the way I needed to view them.
- YouTube Rank Tracking helped me monitor YouTube ranking of videos for my search terms
Rank Ranger has a multilingual platform that supports more than 400 search engines in over 100 countries.
It’s not enough to know about the Ranking feature. What’s important is how does this feature help?
As a website owner, one of your priorities is top position on SERPs. You will need a tool that indicates to you on different search engines where you are found for specific keywords. Tracking your position helps you in knowing the effectiveness of your SEO investment.
For instance, if you hired an SEO expert to rank your site on page #1 for a specific keyword, the rank tracker will help you evaluate your investment. You should see your domain changing position, moving towards position #1 within specified time frame. If that’s not the case, you should be thinking otherwise.
Another benefit is when you know your competitors’ ranking strength, you can prepare for a better way to outrank them.
The rank tracking feature provides comprehensive statistics and backlink metrics from MajesticSEO, Ahrefs and Moz for all of the domains in my account – including competitors.
2 – Social Metrics
A bonus that I wasn’t expecting to find is domain-based social signals. Rank Ranger provides landing page and domain social metrics from Twitter, Facebook, Google Plus, LinkedIn, Pinterest, StumbleUpon, Reddit and Delicious.
3 – On-Page Optimization
This is another reason why I think you should try this tool. I got completely blown away when I ran a first test of this tool. It helped identify and correct deficiencies to improve page content quality and rankings.
This is one of 3 tools in the set that help optimize content, the other 2 are:
a – On-Page Keyword Density Analysis that can be run on any web page URL before and after content changes. Hint: it can be used to spy on and effectively check a competitor’s keyword usage and density.
b – On-Page Readability Test:
Don’t over optimize for SEO and forget about human brains. I marveled at how this tool determined whether or not apage can be easily understood. Take a look at this image…
NB: You can try this right now for any page on the Internet. Sign up for a free account and go straight to the On-Page tab.
3 – Market Reach
“Not Provided” keywords revealed! Not only did Rank Ranger’s Market Reach report help me determine a site’s market reach, but it also provided insight into the“Not-Provided” keywords from Google Analytics.
There is a lot more that Rank Ranger offers to empower professional SEO campaigns. A few other things that I like are:
- A Landing Page Performance report that shows how specific landing pages are performing based on the keywords in a campaign that are ranking for that page.
- 100% White label that enables the branding of some impressive reports and graphs with integrated data. The reports can be displayed in a web portal or automatically emailed to multiple addresses.
- Team-based Platform allows for Multiple User Accounts & SEO Project Management.
- Integrates with Google Analytics and Google Webmaster Tools.
- Excellent Support services and user-friendly platform.
- API Integration: Allows for their SEO data to be integrated into applications developed by their customers.
Rank Ranger: The Cons
1) Rank Ranger is not mobile friendly. I want to check my rankings sometimes while I’m at lunch, but Rank Ranger is not optimized for mobile. Maybe they should come out with a mobile app or something. (Update: Rank Ranger does have a mobile app that you can use to check out your rankings on the go. Its available both in the Android and Apple App Store.)
2) While Rank Ranger’s keyword tracking is fairly accurate for Google SERPs, their Bing keyword tracking seems a little off. I think Rank Ranger’s ability to track Bing SERPs needs to be improved. Most likely this isn’t a deal killer since almost everyone is focused on Google SERPs.
And there you have it! Overall we choose to stay with Rank Ranger even though there are cheaper keyword ranking software systems out there.
Pricing
Conclusion!
I did this review to bring to you an seo analysis platform (An Seo competitor rank tracker) I know will help you in this ever-changing SEO world. Share your experience with SEO tracking tools with us in the comment box. Create your free account and some campaigns and let me know your own impressions.
