What is Seller Labs?
Seller Labs provides different Amazon tools and applications to help sellers on Amazon optimize the outcomes of their business. Brandon Checkettes initiated the creation of the Feedback Genius which is an application designed to solve a seller’s feedback issue that he used for his used book business. Its initial feature allows an automated messaging between the buyer and the seller which was effective and efficient for his business. Later on the Seller Labs grow to expand in developing other Amazon tools and software that are created and designed to optimize the business of Amazon sellers. These SaaS tools became very popular in providing seller reviews, search engine optimization, seller feedback and many advertising solutions that provide thousands of Amazon sellers the advantage in building their Amazon business.
In 2015 Seller Labs has helped generate over $1 Billion of Amazon sales. The company then continues to grow with numerous professional software engineers and teams that are responsible for the consistent project management and software design of its Amazon tools. Among the Seller Labs software applications are the Feedback Genius, Ignite, Scope, Quantify, and Snagshout which will be reviewed in detailed below.
Seller Labs Pro Products Review
Seller Labs Feedback Genius
This Amazon software generates a lot of positive reviews because of its efficiency and features. What it does is automating emails to Amazon buyers and asking them for their feedback about the seller and the product. There are a lot of customizations that come with your messages based on MSKU and ASIN and others. One good thing about this software is it can monitor negative feedback from the buyers which gives the seller an opportunity to resolve an issue. There are also variables that you can choose from to create user friendly emails to send to your customers. It also allows you to include your brand logo for a more personal feel and to reinforce your brand and image within the email messages.
Feedback Genius also has an automated feature of sending message to customers about the status of the product they ordered, from the time it is ordered, delivered and received. This innovative tool boosts your Amazon business as it builds trust to your customers by keeping in touch with them about the status of the shipment of their order. This gives them the confidence of ordering from your Amazon products and encourages them to provide a positive feedback which is good for your business.
Seller Labs Ignite
If you advertise on Amazon’s PPC platform (or are thinking of doing this to improve your sales), Ignite provides a way to manage your ads. Like any type of PPC advertising, it’s important to choose the right keywords and learn how to price your bids. Many advertisers spend a great deal of money while they figure all this out. Ignite can help you shorten the learning curve and also cut down on the time you spend on advertising campaigns.
Seller Labs Scope
Scope is the Seller Labs tool that helps you find the most profitable keywords and products. This is really the first step in establishing a successful e-commerce business. In order to profit, you need the right products. You also need to know which keywords to improve your search listings
Seller Labs Quantify
If you have an e-commerce business, you know how important it is to track your results. Reports, however, can be complex and confusing. Quantify provides you with simplified profit and inventory reporting that helps you understand what is and isn’t working in your business.
Seller Labs Snagshout
Snagshout is a social deal platform where Amazon shoppers will find great deals from Amazon sellers and they need to do social activities like leaving feedback about the product. This helps Amazon sellers obtain organic traffic about their Amazon product in exchange of providing promotional deals for their products.
Seller Labs Pricing and Discount with Promo, Coupon code
The amount you will need to pay strictly depends on the feature you opt for. In contrast with the rest of Amazon features you might have probably already encountered, with this software, you pay for separate elements and not for the software itself. Below are the prices you will pay for each particular feature:
- Seller Labs Pro. For 50 monthly orders, you pay $79, for 10,000 orders - $299 , for 50,000 - $999
- Seller Labs Ignite. You pay $59 for up to $1,000 ad spend, $249 for $5,000 ad spend, and $899 for $25,000 ad spend.
- Feedback Genius Seller Labs. To find out the price, you need to decide on the amount of emails you want to send each month and the amount of products you want to monitor.
- Quantify. For the average volume, you will be charged $ 99 .
- Scope seller labs. Depending on the amount of keywords, you will need to pay $ 390 , $ 690 , or $ 990 annually.
Seller Labs Reviews: Pros & Cons
Pros of Seller Labs
Seller Labs provides useful tools that can boost your Amazon business performance. Everything is automated which gives a hassle free way of managing your business. It provides different products with different business benefits. This allows you to subscribe only for the software that your business needs and you can grow your Amazon sales with less effort and time to spend in managing your product marketing and sales.
Cons of Seller Labs
The Scope and Snagshout are exclusively compatible only with Amazon and its support is mainly for the US users only. The Feedback Genius has support only for the EU, US and UK Amazon marketplaces only. This indicates that Seller Labs Amazon tools are not used internationally and this is something that Amazon sellers from other countries cannot enjoy.
Let see reviews from member who used Seller Labs
- My company does professional Amazon Channel Management. Feedback Genius is one of the tools that we use pretty liberally. (We have humans work on feedback too but the automation factor takes a lot of the labor out of what was once pretty time consuming.) I'm also a HUGE HUGE HUGE fan of the SellerApp extention for checking out competitors' product lines and deciding on strategies for launching new products.
- The only tool I’ve seen that gets anywhere close is scope by seller labs, but admittedly their products are usually off by +/- 20% so it’s hard to trust. You can create a funny product, and select an exact campaign for each of the keywords you are targeting. It will give you a range and a suggested bid. Previous homie was right about your bid costs, usually about 10% of your revenue, but if you are selling a phone case it’s like 60%.
- Greetings fellow sellers. I have a singular product that's been live for around 6 months. The product is very good quality and I have 7 reviews, all of which are 5.0. It's a start but things are still slow. My ACOS sucked at a resounding 105% so a couple months ago I started a subscription with Seller Labs and have used their Ignite product to help pull that number down to around 55%. I'm not writing Amazon big PPC checks which is great but sales have slowed down accordingly since I'm not the top bidder anymore for some of the keywords.
- I have the Seller Labs suite and would like to know how manage when ads are seen. I too wake up to find much of my budget spent with no buys. I don't know how this happens as you would think a percentage of buyers that click, would buy. I sort of justified it as they would come back later. However, I have heard of someone writing that he turns of his PPC at 9PM PST and he saved big $$. Seller Labs is some good stuff. Especially for a new guy
- I use Seller Labs. Not sure if they are the best, but it's a good product that gets results.
Seller Labs Conclusion
Seller Labs offer e-commerce tools to help anyone build a successful business on Amazon. How do you choose which tool or plan is right for you? Ask yourself what your main challenges are. If you’re having trouble tracking inventory, you could start with Quantify. If you’re just starting out and want to identify profitable products and keywords, Scope is designed with you in mind. If you’re focusing on paid advertising, Ignite or Ignite Plus can help you enjoy a better ROI. Feedback Genius is useful for anyone who wants to get more reviews. If you want to get the benefits of all these services, Seller Labs Pro is your best choice.
