When a piece of (direct-response) marketing is worthy of saving & referencing for potentially profitable ideas & inspiration a.k.a swiping
Swiped.co is the go-to resource for marketers, copywriters & savvy business minds who want profitable inspiration for their next big promotion or marketing campaign. We breakdown the psychology & strategy behind great marketing & copywriting examples so you understand what the secret sauce is that’s making people buy.
Swiped.co was developed from a culmination of three things:
1. The fact that there are hundreds of website galleries & archives of visual inspiration out there, yet none that specifically focus on marketing, conversion or consumer psychology.
2. Almost every marketer & copywriter has some type of swipe file where they stash inspiration for their next project brainstorm, but there’s no one particular place to share it with others.
3. Too many people simply copy what others are doing blindly & call it swiping. The real benefit is in seeking to understand why it works & why they’re doing it. That’s how you become a marketing master & that’s what this site is all about.
It’s about building a library of examples that through dissection, will further develop your marketing mindset while offering you a quick source of inspiration when you need it.
The big difference between this site & other inspiration sites is that we don’t share an example just because it has a cool design. We share examples that will help you be more effective in your marketing & focus on things like persuasion elements, compelling copywriting & great marketing strategy that you won’t find anywhere else.
Although we’re still a young site, we’ve already gained the support of very well-known marketers & have big plans to make this the “official place” for marketing analysis & inspiration.