About AppsFlyer
AppsFlyer is a fully featured Marketing Attribution Software designed to serve SMEs, Startups. AppsFlyer provides end-to-end solutions designed for Web App. This online Marketing Attribution system offers Channel Attribution, Cohort Analysis, In-App Events Tracking, Retention Tracking, Uninstall Tracking at one place.
AppsFlyer, the global attribution leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 6,000+ technology partners make better business decisions every day.
AppsFlyer Features
Marketing Analytics Software
- Social Media Metrics
- A/B Testing
- eCommerce Placement Optimization
- Web Analytics
- Analytics is a powerful tool that can be applied to any industry, from agriculture to retail. In the ever competitive world of business, firm decisions must be made based on data and analytics can help you make those decisions with complete confidence and accuracy.atforms
- Analytics
- Online Advertising Software
- SEO Tools
- Coupon Tracking Systems
- Content Marketing Software
- PPC Tools
- Push Notifications
- Customer Journey Mapping
- Multi
- Attribution Modeling
- Audience Segmentation
- Cohort Analysis
- Risk Assessment
- ROI Tracking
- Channel Attrbiitment Modeling
- Content Marketing Strategy
- Productivity Programs
- SEO Tools
- Results-Based Management Software
- Advanced Sales Systems
- Social Media Metrics Tools
- Event Tracking Software
- This tool uses analytics to determine the long-term success of its advertising campaigns, to improve the efficiency of its customer service team and to understand which social networks are most popular among its customers. It has developed an analytical “dashboard” on every page, based on detailed information such as visits, leads and sales. A new advert can be recommended as a like or like this based on who is already interacting with the page and how they interact with it bution
- Push Notifications
- IP Address Monitoring
- Contextual Targeting
- ROI Tracking
- Dashboard
- Time on Site Tracking
- Uninstall Tracking
- Location
- Predictive Analytics
- Text Messaging
- Website Analytics
- Predictive Analytics
- Campaign Tracking
- Customer Journey Mapping
- Channel Attribution
- Conversion Tracking
- Retention Tracking
- Funnel Analysis
- Revenue Tracking
- A/B Testing
- Email Marketing
- Cross
- Performance Metrics
- Engagement Monitoring
- Keyword Tracking
- Channel Attribution
- Refund Management
- Coupons
- IP Blocking
- Account Alerts
- Activity Monitoring
- Customer Demographics
- Planning/Forecasting
- Web Performance Metrics
- Social Media Analytics
- Conversion Tracking
- Customizable Dashboard
- Salesforce Integration
- Performance Metrics
- Campaign Tracking
- Keyword Tracking
- Conversion Tracking
- Analytics Software
- Marketing Analytics
- Email Metrics
- ASP.NET Web Forms 3.0
- SEO Tools
- Email Marketing
- A/B Testing
- Website Analytics
- Customer Journey Mapping
- eCommerce Platforms
Landing Page Tracking (url) (Page) (time) (conversion) (content) (url) (page) (time) (conversion rate)(content)(keywords/searches)(searches by keywords / geographies)(keywords/searches in specific languages)(search behavior by geography or location(top performing content, searches or keywords), top performing channels, top performing creatives, top content, channels and creatives.(by time, day of week or month.
Pros and Cons
Pros:
Fraud protection tool is really helpful in doing source analysis and this has helped filter our top funnel well. We were able to remove all irrelevant sources from our targeting.
Attribution is well built and the deepest level of integration helps get the data segmented in an oriented manner. Raw reports are great to study.
OneLink has been a great tool that we have used to improve our promotions and retebtion.
Cons:
Cohorts could be more detailed and insightful with more layers that can be added.
Fetching the reports sometimes takes much longer than expected.
A more customized front dashboard would make the product shine brighter.
Pricing
Starting Price: $0.03/month
See more:
