What is CamelCamelCamel?
CamelCamelCamel is a popular, user-friendly, and an ingenious price tracking tool, which alerts you whenever the price of a product drops and shows the complete price history of all products that are sold on Amazon.
Besides these, the tool also helps you to stay informed about the recent product pricing trends and the current price of the products
Both these aspects help you to:
- Price your products better
- Set a competitive edge, and
- Help customers make the right buying decisions
Note: CamelCamelCamel supports these Amazon marketplaces: France, United States, United Kingdom, Japan, Italy, Spain, Germany, France, and Canada.
Why Should You Use CamelCamelCamel?
When you say competitive pricing, know that it isn’t always about setting the lowest or cheapest price on Amazon. Instead, it is the price, which can get avid shoppers to purchase from you, earning you a decent profit in return.
So, in the chase to win, what most sellers do is that they drop their product prices so low to target as many sales as they can, not knowing that this tactic will works wonders only to a certain extent.
It is not sustainable always. Visualize selling a big chunk of your stock for almost next to nothing only because you are trying to be that “seller” who offers the lowers price on Amazon.
Well, most sellers do this because they obviously know that shoppers are never going to look for an overprized product on page #10 from the search results. Also, they want to rank their product listings on the top.
Now, this is certainly a good reason. Understood.
And of course, selling a product for the cheapest price than all your competitors will get you the top-seller badge. But the problem of selling a product for the lowest price possible than others is that YOU WILL LOSE A LOT OF MONEY.
As a seller, your objective is to build a strong pricing strategy, which works for a particular item or niche. You cannot use the same strategy to sell items for a different product category for instance.
But no matter what your niche or product is, keep these two variables in mind:
- The price point or the lowest price you could set on your product to break even.
- The price point or the highest price you could set on your product to earn maximum profits.
Since pricing changes over time, it is crucial to ensure that the price you set helps you to amplify your sales. This is how you can earn good profits.
With a pricing tracker like Camel Camel Camel, you will eventually know which items have a good profit margin and which don’t.
Say, for example, if a particular product trends, you can stock that up and start selling to earn big. And for some reasons, if a product is not performing as expected, you can choose to sell it later for the best price.
Also, there is something that I want to tell you here. If you are someone who always looks at a product’s Sales Rank while outsourcing, you are not actually seeing the complete picture.
You cannot tell if a product was there without making any sale for months before you picked it up. A factor like Sales Rank alone can’t tell you if a product is a fad or just a flash in the pan.Also, you will not know if a product is trending only during the holidays or if a product’s popularity is declining. Therefore, seeing a product’s Price History is highly valuable, particularly if you are a sole seller. By analyzing, you can quickly know what price had your competitors set in the past. This data will help you figure out what should your initial price point be.
You cannot tell if a product was there without making any sale for months before you picked it up. A factor like Sales Rank alone can’t tell you if a product is a fad or just a flash in the pan.
Also, you will not know if a product is trending only during the holidays or if a product’s popularity is declining. Therefore, seeing a product’s Price History is highly valuable, particularly if you are a sole seller. By analyzing, you can quickly know what price had your competitors set in the past. This data will help you figure out what should your initial price point be.
Features of CamelCamelCamel
To comprehend how you can actually use CamelCamelCamel to scale your business, let’s quickly learn its features.
So, when I checked their product features section from their official website, I noticed that the tool currently offers 9 features, but a few noteworthy ones include:
The tool is designed to benefit both merchants and shoppers and offers various features.
Below are the key features of the tool.
- Notifications of Item’s Availability and Price Drops
- Price History Charts
- Import Wishlists
- Best Price Drops
- Bookmarklet
- Notifications of Item’s Availability and Price Drops
Now, this is the main feature of the tool which lets you keep tabs on the price drops of your favorite items. The users are required to mention the price drops they wish to receive the notifications on.
To set the price drops alerts through the web app, you need to visit the official website of the tool. The search bar is located on the top where you will enter the URL (Amazon) or the keywords of the item you wish to track. It is better to enter the URL because this way you the tool will bring you the exact item. When you search for the item, this efficient tool quickly scans the Amazon marketplace and find your item within a few seconds.
When your item is found by the tool you can proceed to create your price watch. The tool will ask you to provide your email address where you want it to send the alerts as well as the desired price drop on which you want to get notified. For example, let us say you want to track an item whose current price is $80 and you want to get alerts when the price goes down to $65, you need to enter this price level.
You also have the option to select the type of item such as the one sold by Amazon or by a third party (new and old). Usually, the third-party prices exclusive of shipping charges so it is better to track amazon prices.
Here, it is important to know that anyone can track the prices of any item but notifications will only be sent to the registered users on their email ID.
Before we talk about how this feature is helpful, let us tell you that it is beneficial to both buyers and merchants.
Let us first discuss, how can shoppers use it to their benefit. It is not a secret that all of us are always waiting for discounts and offers on our favorite items. The happiness you get when you purchase the item at a discounted price can not be compared to anything. Right?
However, since there are so many other people like us waiting for the discounts, our desired item gets out of stock before we even know that it was on sale because let’s be honest, we are too busy with other important stuff in our lives and don’t have the time to check for the discounts every day. Missing out on the offers and discounts on our favorite item is really heartbreaking. Doesn’t it? This is why camelcamelcamel has developed this price drop alert feature. All you have to do is set a price watch on the item through the tool and it will notify you when the price drops to the level you mentioned.
That is not all! The tool also sends you availability alters which means if you are looking for an item that is out of stock, for now, you can use this tool to know when it is back in stock so that you can instantly purchase it. This means you don’t have to check the item’s page daily to see if it is available or not.
If we talk about how it is beneficial to merchants, there is one simple answer to it. The tool lets you track the prices of any item including your competitors’. This means you can monitor their strategies and can adjust yours accordingly to get the competitive edge.
- Price History Charts
This great tool also lets you examine the price history of any item through graphs as its database has a large number of Amazon goods. It will also show you in tabular form the price history of amazon as well as 3 rd party price history for the new item as well as the used one. This history includes the current, highest, lowest and average price of the item.
The history charts can be accessed by simply entering the URL or keywords of the item in the search bar, given that you are using the web-app. The users of the plugin can see the charts on the page of the item by simply clicking the icon on the right side of the browser.
This feature is particularly useful to merchants as it lets them set a competitive price of their item. So, if you know how to use this tool to your advantage you can improve your performance significantly. Let us discuss it in detail.
Since this tool allows you to examine the historical charts of any item, you can use it to analyze the price history of your competitors which can give you useful insights into how they are adjusting their prices to improve their sales.
The quality and price of the item are the two main factors that influence the purchasing decisions of the shoppers. When you dig into the question that which item do shoppers find best when they have so many quality options available, you will find that most of the shoppers opt for the one that has the best price. Just imagine yourself as a shopper to get a more clear idea. This means if your competitors are offering them the same item at a better price, they will have more chances to win the order. So, it is important for you to examine the prices of competitors and adjust yours accordingly.
Secondly, the search rankings are assigned to the items through an algorithm called A9. Now, the algorithm assigns the rank on the basis of different factors such as relevant keywords in your listings, total amount of sales of the item, the number of reviews item has and its retail price. The important thing to note here is that the cost of the item affects the search ranking of the item.
Here it is important to know that buyers on Amazon can also sort the items in search results by filers such as low to high prices or high to low which means when it comes to the price and search ranking of an item, it is also affected by shoppers based on the type of filter they use.
Now the question here is, why is search ranking important? Well, because it can make your items visible to the shoppers and hence directly affects your conversion rate. So, you need to pay attention to every factor that can help you improve your ranking. This is why it is quite important to adjust your cost to a competitive one and this can be done by monitoring the costs of your rivals over a period of time. The price history charts let you do that.
Moreover, having a competitive price means you have more chances of winning the order through the buy box. The buy box on Amazon is a box on the item’s page which is used by the buyers to place the order and because the same item is sold by various merchants, only one of them can get the order.
When the tool displays the amazon and third-party seller price history, it also tells you which price was awarded the buy box. You can use this info to adjust your price.
- Import Wishlists
Since many people have wishlists on Amazon that consist of different items they are interested in, the tool lets them import these so that they can track these items if they want to. This feature really saves you time because if you were to add each item individually, it would take a lot of time.
To import your wishlist, you just have to provide its URL and the tool will scan its information and quickly import only those items that you have not yet received and then tracks the by creating price watches for them. These price watches can be edited. These can be found in your items section.
- Best Price Drops
This is another outstanding feature through which you can see those items that have the maximum price drops. You can see the best daily and weekly drops as well as percentage drops. Furthermore, users can also select the category they are interested in.
- Bookmarklet
This feature is for those who don’t want to use the plugin and it is available for every browser. You just need to drag it to the bookmark bar. That is it! Just click on the camels you dragged to the bookmark bar when you want to import an item to the tool.
Pros and Cons of CamelCamelCamel
There is no technology that is ever created to be “perfect.” There is always a good side and a bad side. And this applies to a tool like Camel Camel Camel as well. So, considering this, here are a few pros & cons that this tool has.
Pros
1. User-friendly
Learning to use this tool is no rocket science. The interface is easy and a quick look at it will help you to understand what this tool does and how it can help you for your selling business.
What I honestly liked about this tool is that there are no software downloads or lengthy forms or any other process for that matter, to go through, to use. Just navigate to the website and enter your product link, keyword, or brand to get latest pricing information.
2. Mobile-responsive
Whether you are indoors, on-the-go, or out somewhere, using CamelCamelCamel is still accessible, as it is designed to be fully mobile-friendly. You can quickly check the current deals and even get updates on big price drops on Amazon.
3. Straightforward & in-depth historical data of pricing
You can check a product’s latest price, lowest price, and highest price from last few hours to even a year or probably, when the product was listed first.
4. Use as a browser add-on
You can install this tool as a plugin or add-on to your browser and use it whenever you are a listing page.
Cons
1. Camelizer addon doesn’t work for Safari
Apple’s software updates and policies were modified recently, and due to which, the Camelizer does not support Safari browser currently. Though you might want the tool to support Safari badly again, sadly, they do not have the right resources to revise the extension, which Apple requires.
2. Fails to send Twitter notifications
Earlier, the feature of “Twitter Notifications” was no less than incredible. However, Twitter also has changed its policies, which disallows the tool to send any message via Camel Camel Camel.
3. Prone to bogus alerts
Since there are millions of active Amazon product listings, they are prone to make some mistakes occasionally. The system can notify you about the price drops, however, in reality, the item would have not been on sale.
4. Data at times is inaccurate with product sizes or options
There are times when the system can fail to send notifications, as there are numerous choices for sizes and colors on a product listing. Therefore, if you set a notification for a particular size or color, for instance, it will not email you to notify if other sizes or colors are on sale.
CamelCamelCamel Review: What’s My Take?
So, you might be wondering if CamelCamelCamel is actually worth using? Well, here’s my verdict.
As a price tracker, this tool does a wonderful job in collecting price data of a product and representing it so that customers can easily understand. It is reliable, fast, and does not need much technical knowledge to use.
What gives CamelCamelCamel its edge is certainly its simplicity. Also, I loved the fact that you don’t have to sign-up to look at the price drops of a specific product. You can still get to see those great deals just by navigating to the website.
For sellers like you, the Camelizer add-on makes a useful addition. You get quick access to a product’s pricing history with a click of the camel button on the toolbar. The best part is that it works ideally for various marketplaces – be it China, France, U.S., Japan, or U.K. Plus, it is free to use, so that is there to lose?
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